Subcrawl Scout Badges

Glasgow Subway

Background & Ask:
The Glasgow Subcrawl is a rite of passage for new students to the city. Yet after COVID it’s much less popular, impacting it’s iconic pubs. I believe it’s the world’s greatest pub crawl, so wanted to create something that would help revive it.

Idea:
“Scout Badges” you collect on your journey, each being reflective of the typical antics that may occur on a crawl. This adds a collectible souvenir element to the experience.